Scantily-clad models are dangerous

June 18, 2007

This article made me laugh, which is bad, because it’s actually about car accidents…

SkyNewsEye-catching billboards showing scantily-clad models are said to be so distracting for motorists that a campaign is under way in Greece to have them banned.

A lawyer has launched a compensation claim for £8m after losing a son in a road accident he believes was caused by provocative advertising.

Athanasios Tsokos says too many drivers are taking their eyes off the road to ogle models advertising cigarettes, perfume and mobile phone services.

Some are a series of “rolling ads” with motorists encouraged to see what will be on show next.

According to The Guardian, an Athens traffic official estimates that roadside adverts are responsible for 10% of all accidents in the capital.

> Read more weird news stories

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